BRIEF
A top-tier marketing communication agency is looking for a Social Media Strategist to join their growing team.
ROLES & RESPONSIBILITIES
- Provide social strategic input for clients to help achieve their business goals;
- Develop a total understanding of target audience on their social behaviours;
- Implement effective social campaigns and identify appropriate platforms to proliferate;
- Coordinate with internal parties to ensure the social media campaigns and content are of high accuracy and creativity;
- Monitor social buzz to provide insights and recommendations for clients;
- Manage and nurture a team of 3 junior Social Media Executive & Community Manager.
REQUIREMENTS & QUALIFICATIONS
- Degree holder in Communications, Marketing or related disciplines;
- 5+ years of experience in social or digital strategic planning, preferably in social, digital, PR or advertising agencies;
- Familiar with Hong Kong social media landscape. Knowledge in China’s social landscape is a great bonus;
- Social and digital savvy is a must;
- Experienced in different social listening and analytic tools (K-Matrix, Radian6, Meltwater, Facebook Insight, Google Analytics and etc) is definitely an advantage;
- Knowledge in consumer behaviour and digital technology advancement is a plus;
- Strong analytical skills and business acumen;
- Excellent communication and presentation skills;
- Fluent in Cantonese, English and Mandarin;
- Excellent PC skills including Microsoft Word, Excel and Powerpoint.
Our client offers very attractive remuneration package to the right candidate. If you are interested in this great career opportunity, please send your updated CV with your current and expected salary to info@yeesy.co